Friday, January 18, 2008 is the newest online magazine on the block and it’s determined to stand out from the crowd. Its title says it all. According to K. Tyson Perez, the magazine’s Editor in Chief, takes a unique approach to fashion journalism. Their mission statement/opening letter states:
“A magazine that dictates your every fashion move is UNVOGUE. An editor who tells you what you must have to be apart of the “In” crowd is so UNVOGUE. If you are clearing out your closet every six months because a journalist or stylist said to, that is sooo UNVOGUE… A magazine that realizes that its readers are of many races, sizes, colors, religions, economic backgrounds and that they too would love to see themselves represented in the pages they dash to purchase is so UNVOUGE.”

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